Video Transcription: How to Embed Video Codes From Any Source

[Narrator]

Hi, everyone.

Today we’re going to show you how easy it is to embed a video into your site. For this example, we’ll choose this virtual onboarding video that a company HR rep wants to embed on their company intranet. If you’re not using YouTube, no worries. The important thing is to know where to get the code from on your hosting platform. YouTube makes it easy by posting the code here. Next, you’ll want to paste the code into your website. Once you find a spot in the body to place your code, just place it between the <div> tag with a class like this, and that’s all there is to it. Don’t forget, you can see more videos like this one on our Beyond YouTube channel, and when you’re there, be sure to give us a like and tell us what you think in the comments below. See you there!

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Video Transcription: YouTube Bidding Strategies

Hi, everyone. Adrian here from Vyond. Today we’re going to briefly touch on three YouTube bidding strategies– target CPM, viewable CPM, and CPV. First, let’s talk about target CPM. As you can see, cost per mille is the amount an advertiser pays to get 1,000 views. CPM on YouTube refers to the cost per 1,000 impressions. This is a great strategy for driving awareness and building your brand.

Next is the VCPM, which is an advertising metric that stands for viewable cost per mille. It works by monitoring placement and how long a user plays your ad or video in the browser, so you only pay for a viewable impression. The advantage of using VCPM is that it works to optimize your campaign by increasing the likelihood of making a genuine connection with viewers, enhancing the quality of your leads, and driving higher conversion rates.

And last, there’s maximum CPV. Maximum CPV, cost per view, is a bidding strategy where Google will only charge you if someone watches 30 seconds of your video or the full video. If it’s shorter than that, these time and budget restrictions ensure you never overspend or pay for a view from a person who’s not interested in your product. If you’re interested in seeing more videos like this one, be sure to swing by our YouTube channel. And don’t forget to tap the Like and Subscribe button while you’re there.

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There’s a reason why Vyond is the leading platform for creating your own videos. Robust and powerful customization features are all wrapped into our simple, easy-for-everyone studio that comes fully loaded with everything you need to build engaging video experiences.

See where your creativity can take you with a Vyond free trial; no credit card required.

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